Bring me the messy version.

I'm most useful before everything has already been neatly defined — when the problem is still unclear, technical, tangled or commercially underperforming.

  • Interim / fractional leadership — Commercial Director, product-commercial leadership, new market development.
  • Product & proposition — complex product commercialisation, positioning, pricing, go-to-market.
  • Business problem solving — root-cause diagnosis, commercial underperformance, business model and workflow improvement.

Interim Commercial Director

For businesses requiring temporary commercial leadership.

  • Typical3–9 months
  • Involvement2–4 days/week
  • ScopeCommercial transformation · Turnaround · GTM · International expansion · Team leadership

Fractional CCO

Senior commercial leadership without hiring a full-time CCO.

  • Typical6–18+ months
  • Involvement1–2 days/week
  • ScopeStrategy · Commercial leadership · Pipeline · Pricing · GTM · Team development

Growth Project

A defined commercial problem that needs solving.

  • Typical6–16 weeks
  • InvolvementProject-based
  • ScopeMarket entry · Pricing · Proposition · GTM · Product commercialisation · Commercial diagnosis

What people say

Richard came in,… and walked out with a budget.

Rik, Game Company

Sometimes, I don't know if Richard is making it up or telling the truth, but he seems to be right.

My ex-mother in law

Richard sells the skin of a bear. Then he starts looking for the bear,… and the shotgun.

Andre, now CTO Bunq

He quadrupled my business. It was hiding in plain sight.

Sebastian, Platform4

Future, vision,… new business models.

Peter, Director KPN

Richard was right. Premium SMS is coming our way.

Marcel, Huawei Project Manager

Hands-on training & coaching

Looking for hands-on training or coaching on your problems — to get your team ready? I can also be available as a coach.